7 Ways to Scale Your StartUp

1. Before you even think to scale your startup, you should have your fundamentals noted down and rock solid. 

Every business has it's own market and landscape to grow. It is very essential that before jumping to a market and launching new products into it, one must understand that market must be in reception mode when you tend to play with it.

2. This one is the golden rule and my favourite. If you will spend more time in automating things, you will run longer and scaling the business is easy. You'll be able to access data faster, hire faster, market better, pay easier, and streamline operations for a truly scalable model. Even though it takes a long time on the front end, this activity will pay for itself in the long term.

3. How a business will scale if no one knows about it?

Focus on marketing, and scalability will follow. But not every form of marketing is scalable. According to Forbes "direct marketing is...not scalable" and "word-of-mouth does not scale.

Content marketing has evergreen value and vital potential, making it the growth-hack method of choice for most startups.

4. For big corporations, the name of the game is "in-house." They've got in-house graphic designers, developers, conversion optimizers, SEOs, CPAs, lawyers, and even janitors.

Startups can't afford that luxury, and if you want to be strong enough to grow, you'll need to outsource all non-essential roles.You just need to focus on what you're good at.

5. In order to be truly scalable, your business should be able to function just fine without you. 

The way you put that into place is by deliberately shifting responsibility off your shoulders, or into the oversight of someone else. In addition, you should take deliberate absences so you can force the business and personnel to be independent.

6. A business is scalable, only when it has the right people on board.

Key characteristics of team members who will help you scale up are having multi-skill, full of good ideas and they can do what any program can't. If you are able to onboard such right minds, your efforts are materialised and business tend to grow.

7. Every new startup is in the public eye. Whatever happens on social media will be examined by the world. It's important in your startup days to watch your social media carefully. Fledgling startups can't afford to take a major PR hit with a social media flap. If you hit a PR fiasco, you're limiting your chance of survival and scalability.

Conclusion: Scalability is a mindset. Make sure you have right systems and processes, people and plan on table. If you want to become big, think big and move in that direction. Many times you will stuck and will struggle to further scale up. It will be the time to re-execute all above mentioned 7 ways. 

Happy Scale-up :)